What are brochures?
A brochure is a multi-page printed document that presents your business, services or products in more depth than a leaflet. Most brochures are bound with staples (saddle stitching) or with a glued square spine (perfect binding), with a cover that sets the tone.
Common uses
- Company and service brochures
- Property and development brochures
- Prospectuses and course guides
- Sales and product brochures
- Annual reviews and investor documents
Sizes and formats
| Format | Size | Typically used for |
|---|---|---|
| A4 portrait | 210 × 297mm | The standard corporate brochure size |
| A5 portrait | 148 × 210mm | Compact and economical to post |
| A4 landscape | 297 × 210mm | Suits photography-led brochures |
| Square | e.g. 210 × 210mm | A distinctive editorial format |
Available formats depend on production availability. Custom sizes may be possible — mention them in your enquiry.
Materials and finishes
Brochure text pages are commonly printed on 130–170gsm silk or uncoated paper, with a heavier cover around 250–350gsm. A 'self cover' uses the same paper throughout. Matt, gloss or soft-touch lamination on the cover adds durability and a more premium finish.
Printing options
Digital printing tends to suit shorter runs, quick reprints and personalised or versioned work. Litho printing tends to become more economical as quantities rise and gives excellent colour consistency on long runs. The right method depends on your quantity, stock and finish, and we'll suggest an approach in your quotation.
Quantities
Brochures range from short digital runs for a pitch or event to larger litho runs for distribution. Page count, paper and binding affect cost as much as quantity, so share all three when you enquire.
Artwork requirements
- Supply a print-ready PDF at finished size
- Add 3mm bleed to every edge
- Keep text and logos at least 3mm inside the trim
- Use images around 300dpi at final size
- Set colours to CMYK (or name Pantone spot colours)
- Embed fonts or convert them to outlines
Saddle-stitched brochures need a page count in multiples of four, including the cover. Supply single pages in reading order, not spreads, unless asked otherwise.
Turnaround and delivery
Turnaround depends on the product, specification, quantity, finishing, supplier availability and delivery location. Tell us when you need your brochures and where they're going, and we'll confirm what's achievable in your quotation. We deliver to addresses across the UK.
Brochures: frequently asked questions
How much does brochure printing cost?
It depends on size, page count, paper, binding, finishing and quantity. We don't publish fixed prices because every brochure is quoted to its specification — our brochure cost guide explains what drives the price.
What is the best binding for a brochure?
Saddle stitching is usually best for thinner brochures — commonly up to around 48–64 pages depending on paper. Perfect binding gives a square spine for thicker documents.
How many pages can a stapled brochure have?
Saddle-stitched brochures need multiples of four pages. The practical maximum depends on paper thickness; suppliers will confirm when quoting.
